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“This is now the best website my company has ever had.”
The work didn’t change.The way prospects experience it did.
CF Design has provided quality, creative residential design solutions across the Phoenix Valley since 1998. With over 25 years in architectural design and site planning, founder David Creech specializes in high-end custom homes and living spaces, tailoring each home and landscape to the unique opportunities of every site.
CF Design wanted a brand-new site to showcase the landscape and residential design work they've delivered for custom-home builders across Scottsdale. As designers themselves, they held a high bar for the final look and feel, and a clear set of problems the old site had to solve.
A dated, text-heavy layout that buried CF's best imagery and made the work hard to navigate.
A single-page, visual-first experience that puts the portfolio front and center and moves prospects straight to contact.
A complete redesign that addressed CF Design's specific pain points while positioning the brand alongside the caliber of work they produce. The single-page layout makes navigation effortless for prospects evaluating their services, while a visual-first strategy puts their portfolio of custom homes, landscapes, and outdoor living spaces front and center. Client testimonials are integrated throughout, and a clean, minimal aesthetic eliminates visual noise so the work speaks for itself.
Client praise sits directly alongside CF's most striking project photography — so social proof lands at the moment the work makes its impression, not on a page prospects never reach.
An interactive client-intake process captures each prospect's needs, preferences, and priorities up front — so David starts every conversation already understanding the project.
The modern, minimal aesthetic is intentional restraint — nothing competes with the professional imagery and renderings, letting the work tell the story.
The redesign finally gave CF Design a site that matches the caliber of their work — and clients notice. Compliments on the look and feel come in unprompted, and imagery from the new site now shows up in prospects' own inspiration folders.
“Our new Next Drop website is immaculate and simple, but feels robust. It represents my company better than any other website we've had in almost three decades of business.”
A closer look at the key design elements that bring this new website to life.
Your projects, your market, and how you become the obvious pick when industry partners refer $2M+ clients your way. No pressure — just an honest conversation about what works best for your business.
